Zoom’s Morning Consult Survey Shows Government Workers’ Favorable View of Zoom

As the public sector enters into the new era of digital communication, government agencies are finding ways to keep up and adopt the right technology in a strategic and efficient way.

Among a hybrid work environment, virtual collaboration is key and has become an essential aspect of communication throughout Government work. Our partners at Zoom were curious about which communication services Government employees prefer to utilize so they commissioned a Morning Consult survey of 300 federal, state and local government employees that utilize UCC communication platforms regularly. Here are a few of Zoom’s key findings:

“Audio and video communications play an integral role in modern-day government work, informing how employees connect with both coworkers and the public. Of those surveyed, the majority (80%) use audio and video communications for connecting with colleagues, and approximately a third use it for connecting with government employees outside their organization (33%) and with citizens/the public (29%).

When in-person communication is not available, most of the people surveyed prefer to use audio and video communications for hosting a webinar (81%), meeting externally with a high-level audience (80%), and presenting live to an audience (79%), while almost half rely on video conferencing for having a confidential meeting (47%).”

Not surprisingly, most government employees surveyed felt that using UCC tools when working remotely could also help improve the way they work:

• 59%feel more productive
• 55%feel more connected to those they’re speaking with
• 55%feel it is easier to convey their thoughts
• 52%feel more engaged
• 49%feel that they’re making a bigger impact than if they were not using video communications

This positive sentiment also applies to the Security space as well, as research shows that 79% of government employees surveyed consider audio and video communication technologies to be safer or relatively secure..

While video communications have become more prevalent with the sudden onset of widespread hybrid work, research has shown that it’s not going anywhere. In fact, the majority of government employees surveyed (84%) found that UCC technologies will continue to play an important role in their field of work, with many believing that they will also affect their specific future job function (77%).

Longevity can be attributed to some important aspects, but accessibility is probably one of the main reasons why UCC is standard in the public sector. The Morning Consult survey found that 72% of respondents believe that UCC platforms make it easier for everyone to contribute to the conversation equally.

According to Zoom, “The Morning Consult findings revealed that 87% of respondents are favorable toward Zoom. A few reasons why that might be:

• The majority of respondents believe Zoom is easy to use (91%) and helps users to make an impact (64%).
• Fifty-six percentof respondents prefer to use Zoom for live presenting compared with 21% for Microsoft Teams, and 39% prefer to use Zoom for a confidential meeting compared with 34% for Microsoft Teams.
• Eighty-four percentof respondents believe Zoom allows everyone in the meeting to participate equally and 80% think it allows equal access to the platform for everyone. Comparatively, 64% and 62% of respondents think the same for Microsoft Teams, 62% and 59% for Google Meet, and 54% and 50% for Cisco Webex.

To dive into all the findings from the Morning Consult survey, check out the entire report here. And you can learn more about Zoom solutions for government workers here. If you’re interested in a Zoom solution for your organization, please fill out the form below and we’ll be in contact!

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